Penticton’s Joy Road to break ground on new Bakeshop in January

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Joy Road to break ground downtown Penticton this January to build a new bakeshop, catering kitchen and guest suites

Upon completion, Joy Road grows from a summer caterer to become a year round local business, led by its expansive baking program

Penticton, British Columbia, December, 2020 – Joy Road is breaking ground this January on their new development which will see the addition of a year round bakeshop, new catering kitchen and four guest suites to a growing area in Penticton’s downtown core.

Joy Road is well known for its event catering, Alfresco Dining Series and farmers’ market stand. In fact, Joy road began at the Penticton Farmers’ Market selling baked goods, preserves and treats 14 years ago. Fast forward to today, and the success of the local business brings the requirement for more production space and equipment. Combine this with owners Chef Brett Turner and Olivia Fobert’s vision for a complete local hospitality experience, and the retail bakeshop and guest suites were born.

From the bakeshop, you can expect an expansive bread and baking program, coming from a new state-of-the-art bread oven. Head Baker Bridget Robinson will be leading the charge, using organic local flours and creating a line-up of classic and creative breads and pastries. The bakeshop will also be home to Joy Road’s Daily Provisions, which were released this past year at their pop-up Market Stand. The Daily Provisions, led by Chef Steve Ramey, are grocery items which are either handmade by Joy Road or items specially curated by Joy Road and will change daily. Items available range from marinated meats, sauces and spreads, local foraged foods, pastas and fresh made cheeses.

The B&B style guest suites are located on the second floor, along with a courtyard. Turner and Fobert had the idea for the courtyard after travelling to Morocco last fall and staying in traditional Riads, which have a courtyard to cool off in during the heat of the day. The suites will have a culinary focus, with chef kitchens and robust spice cabinets – perfect for making dinner following a trip to the Famous Penticton’s Farmers Market.

The new project, expected to complete in fall 2021 is being designed by local Architect Meiklejohn Architects. Located at 227 Winnipeg St downtown Penticton, the new bakeshop is being built beside many local favorites such as Pizzeria Tratto, The Black Antler, Wayne & Freda, Bad Tattoo Brewing and Neighborhood Brewing.

For further information and inquiries, please contact eat@joyroadcatering.com

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